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Why become an Internet Marketer?
If you are looking for home based work to gain a supplemental part time income,
or simply want to make loads of money online by making money yourself -
Internet Marketing could be what you are looking for.
Internet Marketing can be a very competitive pursuit, but it has two advantages.
The customers need will always be constant and passionate providing you choose a
well established niche (just check Clickbank). The start-up cost is also very low
as you can choose free traffic methods such as SEO or an internet marketing blog which
require a lot of time but offers affordable internet marketing.
More expensive forms of marketing such as Pay Per Click can be implemented later
once you have a tried and tested sales funnel in place.
Sign up to my free training movies and I will increase your chances of internet
marketing success by demonstrating some of the secrets of marketing
step by step including how to market in Facebook, one of the largest
audiences currently on the planet!
There are 5 steps to becoming a succesful Internet Marketer and
hopefully make loads of money!
Most of the awesome content below is also contained in this
The first thing any Internet Marketer needs to decide is which niche to target.
Check out my 2-part video which will give you some valuable tips.
If you want to sell a product, my first tip is that you need to decide what market (or niche) you wish to be involved in.
For example it could be the ‘golf’ market or ‘cakes’ market, anything really! Just pick a proven single market and once
you have had some success, then you can try a different one. Think about what things you are passionate about.
You will find it easier to establish yourself in more specialist markets (niche markets) such as Doll’s house furniture or
Sports car accessories. In comparison, ‘money making on the internet’ is a very broad subject, highly competitive
and very difficult to get established in, as I have discovered over the last couple of years!
So got that? Don’t just pick ‘real estate’ which is too broad and will be too competitive. Instead, narrow down to a
specific niche like ‘building your own house’ or ‘selling houses on auctions’ for example.
A good way to check out already proven markets that sell is to look at the categories on Clickbank.
Check out my videos above.
STEP 2 - Website or Blog ?
The next thing you need is some sort of presence on the web. You could set up a website, but if you have never
done that before I recommend getting a 'blog'. In simple terms a blog is like an online diary, but it’s also a bit like
a single page website that is very easy to setup and also happens to be free! Just visit one of the big blog providers
such as www.blogger.com and register for your free blog. Check out my video below that shows how to setup
a free blog in 10 minutes!
Then you can start making it look pretty by adding pictures or even videos, but most importantly you need to write
regular good articles about your chosen subject.
Free blogs are okay, but they can also get shut down without notice as its a free service and not something that you
actually own. To avoid this, I would suggest buying some hosting space and a domain name. You can then begin to
build your own website, or Wordpress blog. For these services I thoroughly recommend Hostgator for your hosting and Go Daddy for a domain name. However, if you have no website experience at all, I recommend getting a free blog initially.
STEP 3 - Traffic!
If you are new to Adwords or are thinking about using Pay Per Click,
check out this 5 minute intro video that gives an overview of how Adwords Advertising works.
You will need Traffic next, probably the most important element to any online business.
The traditional methods of starting a new blog or site are as follows. Register will all the search engines you can find,
but do not register more than once with the same search engine, your blog might get blacklisted. Also register
with blog directories. Here is a good one : Link Referral
Join message boards appropriate to your chosen subject and insert your blog url link into your signature. Do not
blatantly advertise your blog on the message boards, just join in with conversations so if posters are
interested they can click on your sig link. A little know message board that works well for me is myLot you actually
get paid for posting messages there. The largest message board for Internet Marketing is the Warrior Forum
at www.warriorforum.com. Check out my message board video.
You should find out the basics of SEO (Search Engine Optimization) which is essential to getting your website or blog listed
higher up in Google searches. Note, 90% of SEO is in the planting of backlinks (you site link posted on another website).
Check out my SEO video.
Now, it will take time depending on how much effort you put into it. But eventually as your blog or site picks up more
traffic, your site will rise in the search engines for certain search terms. Remember - organic traffic always rules.
That is natural keyword based traffic where someone has typed in keywords of interest into a search engine and
found your site. So when you write your articles on your blog, be sure to add words that your intended visitors
would search for!
You can also pay per click (PPC) for advertising on Google using Google Adwords. I could probably write a whole
book on how to use Adwords. It is an excellent way to quickly test ads, signup pages and how good a sales page
might be. Your one stop source for Adwords expertise is Perry Marshall, go and check him out! I have also recorded a
series of Adwords videos, check them out here.
Facebook probably deserves its own section, but recently it has become a huge part of how we use the internet and
therefore also plays a big part in modern Internet Marketing. Facebook has its own PPC scheme which rivals that of
Google Adwords, if you want to go down the PPC road you should also try out Facebook's.
As well as offering PPC advertising, you can also make loads of money on Facebook simply
by marketing to your facebook friends, friends that you have targeted for your chosen niche.
This is all automated by some powerful software which is now available.
If you are interested in this new powerful way of driving traffic for free
(once you have bought the software) check out my specially prepared video.
STEP 4 - Advertising and Marketing
Tracking your traffic is fairly important. Without it you are simply guessing what the hell is going on! To track your traffic
you should sign up to Google Analytics which is free. You should setup 'goals' within Analytics, so you can see not only
where your traffic is coming from, but also if they are signing up to your site. Check out my Analytics video.
Once you have a little traffic coming in, you could also sign up to Google Adsense to begin earning money via google ads!
You may of heard about Adsense, it’s basically Google’s advertising system for web publishers and it’s the most popular
way to monetize sites on the net, because with Adsense you make money by effectively selling ad space on your sites.
Wait *until* you have some traffic, before you sign up to Adsense though. You also need a lot of great content on your
site that will generate the traffic.
Remember, no traffic = no clicks = no money. ;)
You should also get yourself a free PayPal account if you do not already have one. You need some way of safely sending
and receiving money on the Internet. PayPal is the most popular method of doing just that.
The best place to find products to sell as an affiliate is Clickbank the largest digital products site on the Internet.
Clickbank is also a good place to choose a niche market. It is free to sign up as a Clickbank affiliate and for a
one-time fee, you can also sell your own digital products on Clickbank as a vendor.
STEP 5 - How to Build a list!
You have two choices on where to send your traffic. You can either blast your traffic
straight to affiliate sales pages, or the wiser among you might wish to adopt a
more long-term strategy. My videos will show you how to build a list, getting
the most out of Aweber and why you should have a custom confirmation page!
It is a well known fact among serious money makers that NEARLY EVERYBODY that visits a site for the first time
(and probably the last) will NOT BUY! So what’s the secret to successful long-term selling?
The trick of course is having the ability to follow up to your customer.
Most people that just stumble on your site will almost certainly not be prepared to part with their cash straight away
for all sorts of reasons. Only the most determined (or impressed) customers browsing your site, may actually
bookmark your site and return later with their wallet. Of course, most people will never return to your site *EVER*
again (even if they intended to).
So what we need is a small form prominently placed on your website (or blog) requesting for your customers contact
details (to join your newsletter). In other words, you want to capture your visitors email addresses.
Ideally, you need an Auto-responder to be able to do this. When customers enter their details, they are added to your
mailing list. You then have a contact that you know is definitely interested in your products! :) You can also add
messages that are sent out to your list on the days that you choose. The most well known Auto-responder is Aweber.
I have also recorded a series of Aweber videos, check them out here.
iContact is a suitable alternative to Aweber that are less strict about importing existing lists of email addresses that you
might have. You might also want to check out iContact.
Remember most of your money long-term is in the list, you will never make lots of money
from random visitors to your site, you need a list.
Well, that’s the big secret on how to make money online and I have just kind of given it away for nothing!
I hope you use the information wisely. Whatever you do, do not forget my golden rule :"Never Give Up!"
Before you start creating your own information products, you will probably want to start out as an Affiliate,
which means you will be selling other peoples products and earning a commission.
The best place to start is Clickbank, the largest info product site on the net.
For ideas on what you can sell as an affiliate let me tell you about this guy who receives repeating commissions from
ClickBank and other affiliate programs to the tune of about $30,000 a month... Check it out : Income Autopilot
I hope you found those 5 steps useful, if you implement all of them you really could save yourself at least three
years of your time finding it all out the hard way like I did!
You may have noticed I have recorded a series of help videos that cover in particular
Adwords, Aweber, Analytics, Getting started, Choosing a Niche, and much more.
To check out any of these videos visit my Shortcut page.
Be sure to enter your email at the top of this page for many more Internet Marketing free training
videos that cover :
FREE traffic sources videos and SEO, How to build a list with
Aweber, advertise withAdwords and of course
how to market in Facebook and Twitter !
Who is Matt Zed?
Matt Zed started selling self-help books on eBay in 2005 simply by copying what other people
were doing but improving the quality of the ebooks. After the eBay-ebook era had finished
Matt started to search for the next step and discovered the lucrative Internet Marketing community.
By far the largest and competitive IM niche is Make Money Online,
there will always be people that want to make loads of money right?
Over the years Matt has become a specialist in Google Adwords optimization
and more recently a prominent figure in Facebook marketing.
"Facebook has just exploded in the last two years and no internet marketer can ignore it"
Matt Zed
